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Enter to Win a Beluga Ebel Timepiece, the Quintessence of Femininity and Sculpture

Designed by the Architects of Time, one lucky participant will receive this exquisite contemporary, youthful, and streamlined Beluga timepiece.

Ebel’s updated Beluga timepiece is armed with an unmistakably sensual and distinctive design. The triple-row bracelet now features more expressive central links that enhance the visual fascination and accentuate the contrast with the horizontal elements on either side, while the caseband is beveled to create a tauter, more generous curve. Instead of applied round dots and numerals, square diamond hour-markers light up the dial to produce a striking effect.

In 2008, the Architects of Time clearly reaffirm their ongoing love story with women through the year’s major launch of the new Beluga line, and in sharing that sentiment King Jewelers is pleased to provide this fabulous offer.
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King Jewelers Launches Piaget in Nasville, TN

Nashville is about to be decked out in diamonds like never before! As King Jewelers launches their new flagship store in the prestigious section of Greenhills, Piaget is set to be one of their most sought-after partners. Piaget watches and jewelry are endorsed and loved by Hollywood celebrities because of the glamour, elegance and style attached to the brand, and now Music City will have the same access to Piaget’s sparkling collections as the inhabitants of Tinseltown.

Piaget is also taking this time to celebrate the launch of one of their most astounding timepieces, Magic Hours. Magic Hours is an exceptional creation that blends technological innovation with dazzling style and grace. For the very first time, thanks to an invisible mechanism developed in the secrecy of the Piaget workshops, a timepiece is endowed with the unique power to be three watches in one. Thirty-six diamonds light up the opulent elliptical gem-set bezel that turns above a delicately guilloché-patterned dial into something that is, well, quite magical.

Ever since it was founded in 1874, Piaget has been cultivating the spirit of luxury while focusing on creativity, concern for detail, as well as totally integrated watchmaking and jewelery expertise. Originally specializing in the development and production of watch movements, the company broadened its field of know-how in the 1960s in order to launch some amazing jewelery-watches, later followed by innovative jewelery collections. Piaget excels in all that is rare, precious and exceptional. Whether in creating the thinnest existing automatic movement or the worlds most expensive watch, Piaget applies its full range of watchmaking and jewelery-making skills to taking up new challenges. The founders motto, “always do better than necessary,” still governs daily activity in its twin Manufactures based in La Côte-aux-Fées (in the Swiss Jura region) and in Plan-les-Ouates, near Geneva.

Today, Piaget is proud to be one of the last remaining Swiss watch manufactures and to have accumulated a vast range of mastery in the art of jewelery-making with specialized workshops. Confident in this inimitable wealth of expertise, the brand is facing the future with boldness and creativity, while remaining loyal to its traditional values.

One of Hollywood’s hottest rising stars, Zoe Saldana (soon to appear in the new Star Trek film) is also proving to be one of its most stylish, as her love for Piaget has made her an unofficial brand spokesperson. She can often be seen wearing Piaget’s white gold and diamond tonneau shaped timepiece. Usher wears a Piaget watch in his latest video, Trading Places. And who can forget how the wedding between actress Eva Longoria and NBA star Tony Parker was more of a showcase of the unique and alluring jewelry and watches created by Piaget.

Piaget captures the spirit of the times and its creations are signs of a timeless quest for technical mastery, driven by audacity, expertise and imagination.

For additional information regarding Piaget and Magic Hours, please visit http://kings1912.com/

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References : Piaget America.

Concord's C1 Big Date Makes a Big Splash

For Concord's COSC Certified C1 Chronograph, expect the unexpected! Forceful, the C1 shows its ambitions in a monumental steel case measuring 44 mm in diameter and 16.70 mm thick. Its strikingly modern graphic look heralds a structural watch utilizing innovative materials. Its radical construction gives it a rugged durability that leaves behind established standards.

Water-resistant to 200 meters and comprising 42 parts, the case benefits from a revolutionary assembly method, which absorbs shocks and thus optimizes the sturdiness of the watch. A metal protective ring coated in rubber and fixed laterally by self-blocking screws is enhanced by eight decorative elements straddling the bezel. These bastions protect a spectacular 3.30 mm thick sapphire crystal, which literally emerges from the case. The structure of the crown adds an additional complex touch. No fewer than three materials are required to manufacture it: rubber, composite and steel are clever combined to form one dense and highly resistant entity. Built according to the same technique, the pushers also make their contribution to the strong personality of the timepiece.

The C1 is a visionary model that redefines the high-end chronograph. Drawing upon the brand’s know-how, the watch’s original and boldly unconventional construction proves that creativity can be expressed in many different ways: from technology to aesthetics, from materials to decoration and from function to emotions. Certified by the official Swiss Official Chronometer Testing Institute (COSC), this forceful, ultra-masculine watch is a concentrated union of performance and innovation. Before earning the highly coveted title of official Swiss chronometer, its self-winding movement underwent a series of detailed tests in one of the COSC laboratories, for two complete weeks.

The perfectly readable dial has a distinctive layered construction with a depth and perspective that are accentuated by the subtle effects of shade and light. Made of carbon fiber and machined metal, it is encircled with sunken applied hour-markers, filled with luminescent material, that are flown over by equally luminescent, athletic hands radiating a sense of determination and purpose. Partially hollowed out, their alternating solid and open parts create a fascinating asymmetrical effect through a real interplay of force on the central stem, calling for a particularly demanding assembly process.

The 30-minute and 12-hour counters face each other majestically at 12 and 6 o’clock. The surprising small seconds display at 9 o’clock aspires to capture time: its display, controlled by a disc in permanent rotation, represents a new technical prowess on the part of the brand’s watchmakers. The first quarter of the minute circle matches the Concord blue color of the sweep seconds hand. Finally, the date display, progressively revealed in a semi-transparent manner, specifies the measurement of time.

The bracelet in black vulcanized rubber with a brushed matte finish produces a striking contrast in materials. The chronograph is also available with a metal link bracelet, completely integrated with the case by an original system of articulation, for which a patent is pending. The conception of the attachments ensures perfect adjustment to the shape of the wrist.

The synergy between light and textures reinforces the visual language of the watch. The case finishing – polished-brushed, satin-brushed or mirror-polished for the screws – and the rounded angles at the corners, embody technical assertiveness and a unique inspiration. The transparent case-back reveals the beauty of the mechanism and a decorated oscillating weight. It is also engraved with the Concord seal, which will serve as the Company’s signature on all of its creations from now on: “Audacity – Know-how – Avant-garde”.

The C1 chronograph embodies cutting-edge design and technical mastery, expressed through a strong identity that turns traditional watch-making conventions upside down through its style and functionality. Intended for a discerning audience with a taste for rare objects, it offers a chance to view time measurement from a completely new angle.

The C1 Big Date automatic, also steps onto the watch-making stage. Its construction also represents a major technical feat, exuding a bold aesthetic. In addition, a ladies’ model is offered in stainless steel or 18-karat pink gold, enhanced by several variations of gem-setting. The settings feature original combinations that play on the materials and colors. All of which provide ample proof that the new Concord C1 timepiece, beyond its function as an instrument for time measurement, is a stylish and exclusive object conveying an exceptional attitude, character and presence.

For additional information regarding the Concord C1, please visit http://kings1912.com/

PSST.... And don’t forget to visit http://kings1912.com/sweepstake.cfm to register to win the NEW Ebel Ladies Diamond Beluga watch.

360 degrees for King Jewelers, Aventura

Located at 18625 Biscayne Boulevard, Aventura, FL, King Jeweler's flagship store carries only the finest luxury Swiss timepiece and jewelry lines in the world. After almost 100 years and five generations, the King family leads the industry in custom and innovative jewelry, diamond, engagement and gemstone design.

This Hoilday 2008 season, King Jewelers celebrates the opening of their second jewelry and watch gallery in Nashville, TN. The 5,300 sq. ft. store will feature a private French garden and patio, an in-store bourbon bar with plasma television, a customized Hublot reception area, private viewing rooms, full-service concierge, a diamond education center, and an on-site design and repair shop. The newest addition to the King family will be located at 4121 Hillsboro Road, Green Hills, TN 37215 (at the landmark intersection of Hobbs & Hillsboro) and will mirror their first location.

King Jewelers is your first and final destination for any occasion and for all things bling! Featuring exclusive brands like Breitling, Bulgari, Chopard, Scott Kay, Jaeger LeCoultre, Harry Winston Rare Timepieces, Scott Kay, Ebel, Bedat & Co, I.W.C., Wyler, Bell & Ross and Hublot.

For additional information please visit www.Kings1912.com.

PSST.... And don't forget to visit www.Kings1912.com to register to win a FREE Ladies Ebel Diamond Beluga watch.

King Jewelers Takes their luxury show on the road to The Music City --- King Jewelers brings signature style to Nashville, TN

King Jewelers, South Florida’s oldest and most reputable jeweler continues their legacy of luxury with the announcement of their new jewelry and watch gallery opening in Nashville, TN in October 2008. The 5,300 sq. ft. store will feature a private French garden and patio, an in-store bourbon bar with plasma television, a customized Hublot reception area, private viewing rooms, full-service concierge, a diamond education center, and an on-site design and repair shop. The newest addition to the King family will be located at 4121 Hillsboro Road, Green Hills, TN 37215 (at the landmark intersection of Hobbs & Hillsboro).

“We pride ourselves on being one step ahead of the trend,” says David King, Director of Business Development. “We are thrilled to take our signature elegance and superior customer service to the flourishing city of Nashville.”

Blending private label and in-house custom pieces with branded jewelry, King Jeweler’s Nashville gallery will offer a magnificent and complete selection of fine jewelry collections including exclusive Italian and American designers, estate jewelry, colored gemstones and fancy color diamonds. The gallery will also feature impressive men’s jewelry and accessory collections which have been the fastest growing jewelry segment over the last few years. Leveraging King Jewelers position as one of North America’s leading watch retailers, they will also bring nearly 30 luxury watch lines in the category of sport, fashion and complicated timepieces to their new location.

In addition to bridal, baby, gifts and custom design pieces, King Jewelers will also provide a wide array of services including watch repair, appraisal, estate buying and expert jewelry service. (continued)

There will be two jewelers, diamond setter, and a watchmaker on site and the store will also have the capability to purchase previously owned jewelry, watches, diamonds and gold by means of its long established pawnbroker’s license. Financing programs by GE and First Watch Leasing will also be available.

About King Jewelers
Established in 1912, King Jewelers has proudly styled jewelry aficionados from around the world. For five generations, the King family has owned and operated King Jewelers while building an outstanding reputation steeped in quality, value, and first-class service.
Offering a magnificent selection of fine jewelry collections including the fashion-forward Italian designs, classics diamond creations, luxury Swiss timepieces, estate jewelry, modern designer jewelry, as well as colored gemstones and fancy-colored diamonds, King Jewelers is the one-stop-jewelry shop that prides itself in being one step ahead of the trend. At King Jewelers you will always find the “best of the best,” no matter what your style or budget may be. The salon also offers bridal, baby, and gift collections. In addition, King Jewelers offers on-site jewelry and watch repairs, custom design services, appraisals, estate buying, and corporate gift programs.
The showroom features shop-in-shop boutiques from Bulgari, Harry Winston, Jaeger-LeCoultre, IWC, and Brietling. Private viewing rooms and seating areas allow shoppers a private and comfortable shopping experience, not to mention the fully stocked, hip NYC-style bar. The new showroom also offers designer jewelry boutiques from Judith Ripka, Roberto Coin, A. Link and Jay Strongwater.
Kings Jewelers is a member of the Jewelers of America, American Watch Guild, Jewelers Board of Trade, and the American Society of Appraisers and has among its staff GIA Certified Gemologists. For additional information please visit www.Kings1912.com.

PSST.... And don't forget to visit www.Kings1912.com to register to win a FREE Ladies Ebel Diamond Beluga watch.

The Kings of Haute Couture Launch New Website, Bringing Signature Luxury to the Net

King Jewelers has given their website the royal treatment, updating key features and offerings that make even cyberspace sparkle. South Florida’s oldest and most reputable jeweler has made www.kings1912.com an authorized center of luxury that showcases not only high resolution and scalable images of their jewelry and watches, but also serves as an educational tool for collectors and others who are eager to learn more about diamonds, gifts and custom design by King Jewelers. The updated lifestyle site underscores King’s commitment to creating a truly personalized experience for their loyal customers and is a testament to the outstanding reputation the King family has built and maintained for over 95 years.

“The relaunch of the King Jewelers website is a new chapter for our already established business,” said David King, Director of Business Development for King Jewelers. “We have elevated our ability to provide personalized service and first-class knowledge by enabling our customers to view images and information about our latest jewelry arrivals, watch trends, and corporate gift programs with just a click of a button.”

Additionally, the new King Jewelers site is extremely user friendly and provides a snapshot into the inner workings of the store and the exclusive watch collections that are sought after by collectors around the world. Visitors can view a complete list of brands carried, learn about the history of the company and stay informed of seasonal promotions and upcoming events. Please visit www.kings1912.com to check out all of the updates.

About King Jewelers
Established in 1912, King Jewelers has proudly styled jewelry aficionados from around the world. For five generations, the King family has owned and operated King Jewelers while building an outstanding reputation steeped in quality, value, and first-class service.
Offering a magnificent selection of fine jewelry collections including the fashion-forward Italian designs, classics diamond creations, luxury Swiss timepieces, estate jewelry, modern designer jewelry, as well as colored gemstones and fancy-colored diamonds, King Jewelers is the one-stop-jewelry shop that prides itself in being one step ahead of the trend. At King Jewelers you will always find the “best of the best,” no matter what your style or budget may be. The salon also offers bridal, baby, and gift collections. In addition, King Jewelers offers on-site jewelry and watch repairs, custom design services, appraisals, estate buying, and corporate gift programs.
The showroom features shop-in-shop boutiques from Bulgari, Harry Winston, Jaeger-LeCoultre, IWC, and Brietling. Private viewing rooms and seating areas allow shoppers a private and comfortable shopping experience, not to mention the fully stocked, hip NYC-style bar. The new showroom also offers designer jewelry boutiques from Judith Ripka, Roberto Coin, A. Link and Jay Strongwater.
Kings Jewelers is a member of the Jewelers of America, American Watch Guild, Jewelers Board of Trade, and the American Society of Appraisers and has among its staff GIA Certified Gemologists. For additional information please visit www.Kings1912.com.


PSST..... Don't forget to register to win a FREE Ladies Ebel Diamond Beluga watch by logging onto www.Kings1912.com and visit our special promotion.

KING JEWELERS Shines into Town with Dunamis by Jason of Beverly Hills

Forget about your grandfather’s or even your father’s watch! Dunamis timepieces, created by Jason Arasheben (a.k.a. Jason of Beverly Hills) are making a big splash in the watch world with a lot of sparkling diamonds and plenty of show-stopping style. These pieces are not the sleepy watches of yesterday. What started out as Jason’s unique dream has catapulted into a Swiss-timepiece giant that caters to diamond loving trendsetters in music, movies and professional sports.

King Jewelers of Aventura, FL and Nashville, TN announces exclusive partnership with Dunamis. King Jewelers will be the first retail outlet store servicing the Nashville area with the Dunamis line. “The country music industry has a growing desire to express their style with high-fashion haute couture,” says David King, director of operations for King Jewelers, “and Dunamis has the right kind of track record and vision to be a lasting staple in this town.”

"There is no doubt that this timepiece will go with whatever you wear this fall," says Vanessa Marquez, creative director of Jason of Beverly Hills. She describes the Dunamis line as "in your face, over-the-top, unique watches that go against the grain." Dunamis manufactures breathtaking creations like the new 60mm Hercules, which retails at a hefty $70,000 and weighs in at 18.5 carats.

Jason’s creations have been mesmerizing A-list celebrities and athletes since the brands inception. Rapper Lil’ Jon, Joel Madden, Larry Hughs, Jermaine O’Neal, Marcus Williams, Bow Wow, Ashanti, and the NBA’s LeBron James and Antawn Jamison, as well as actors Ashton Kutcher, Mekhi Phifer and Wilmer Valderarama have all been spotted wearing their Dunamis pieces and raving about their show-stopping aesthetics. The NBA's Kevin Garnett splurged during his stint at All-Star Weekend and bought seven different styles of Dunamis pieces, including the new Spartan, a 50mm timepiece featuring a black gold stone dial, leather strap and Swiss-manufactured movement. It has an approximate carat weight of 3.75 and retails for $9,900.

Dunamis defines itself with five main tenants: fashion, exclusivity, wealth, confidence and most refreshingly, the use of only VS clarity G-color conflict-free diamonds. And each Dunamis watch features Jason’s unique way of floating loose diamonds throughout the dial and watch face, in an air or liquid chamber. Dunamis creates works of art that perfectly fuse Swiss watch making with cutting-edge couture fashion and social awareness. Those who are lucky enough to own one of these timepieces will know they are part of an elite and exclusive group, as only handfuls are made each year.

The original Hubris collection features round diamond bezels and loose diamond dials in stainless steel, clack steel or gold with countless matching bracelets and colored crocodile straps. The new Hercules and Spartan collections are available in four combined colors of steel, black, blue, yellow and stainless, and feature a discerningly unique liquid diamond dial. All styles can be found at http://www.dunamis timepieces.com.

For more information on Dunamis watches and King Jewelers, please visit www.Kings1912.com.