KING JEWELERS Shines into Town with Dunamis by Jason of Beverly Hills

Forget about your grandfather’s or even your father’s watch! Dunamis timepieces, created by Jason Arasheben (a.k.a. Jason of Beverly Hills) are making a big splash in the watch world with a lot of sparkling diamonds and plenty of show-stopping style. These pieces are not the sleepy watches of yesterday. What started out as Jason’s unique dream has catapulted into a Swiss-timepiece giant that caters to diamond loving trendsetters in music, movies and professional sports.

King Jewelers of Aventura, FL and Nashville, TN announces exclusive partnership with Dunamis. King Jewelers will be the first retail outlet store servicing the Nashville area with the Dunamis line. “The country music industry has a growing desire to express their style with high-fashion haute couture,” says David King, director of operations for King Jewelers, “and Dunamis has the right kind of track record and vision to be a lasting staple in this town.”

"There is no doubt that this timepiece will go with whatever you wear this fall," says Vanessa Marquez, creative director of Jason of Beverly Hills. She describes the Dunamis line as "in your face, over-the-top, unique watches that go against the grain." Dunamis manufactures breathtaking creations like the new 60mm Hercules, which retails at a hefty $70,000 and weighs in at 18.5 carats.

Jason’s creations have been mesmerizing A-list celebrities and athletes since the brands inception. Rapper Lil’ Jon, Joel Madden, Larry Hughs, Jermaine O’Neal, Marcus Williams, Bow Wow, Ashanti, and the NBA’s LeBron James and Antawn Jamison, as well as actors Ashton Kutcher, Mekhi Phifer and Wilmer Valderarama have all been spotted wearing their Dunamis pieces and raving about their show-stopping aesthetics. The NBA's Kevin Garnett splurged during his stint at All-Star Weekend and bought seven different styles of Dunamis pieces, including the new Spartan, a 50mm timepiece featuring a black gold stone dial, leather strap and Swiss-manufactured movement. It has an approximate carat weight of 3.75 and retails for $9,900.

Dunamis defines itself with five main tenants: fashion, exclusivity, wealth, confidence and most refreshingly, the use of only VS clarity G-color conflict-free diamonds. And each Dunamis watch features Jason’s unique way of floating loose diamonds throughout the dial and watch face, in an air or liquid chamber. Dunamis creates works of art that perfectly fuse Swiss watch making with cutting-edge couture fashion and social awareness. Those who are lucky enough to own one of these timepieces will know they are part of an elite and exclusive group, as only handfuls are made each year.

The original Hubris collection features round diamond bezels and loose diamond dials in stainless steel, clack steel or gold with countless matching bracelets and colored crocodile straps. The new Hercules and Spartan collections are available in four combined colors of steel, black, blue, yellow and stainless, and feature a discerningly unique liquid diamond dial. All styles can be found at http://www.dunamis timepieces.com.

For more information on Dunamis watches and King Jewelers, please visit www.Kings1912.com.