TAG Heuer launches Aquaracer Leonardo DiCaprio Edition

Leonardo DiCaprio recently partnered with TAG Heuer to design the newest Aquaracer watch, emblazoned with either a NRDC or a Green Cross International logo on its dial. Royalties from the sales will go directly to the two environmental organizations, as part of a multi-million dollar initiative launched by DiCaprio.



The TAG Heuer Aquaracer Leonardo DiCaprio Edition features a Caliber 5 automatic movement. The electric blue dial features a meridian line effect, along with hand-applied indexes, polished finished hands, a second hand with a triangle at the extremity, and luminescent markers on the hands and indexes. The dial also features a date window at 9 o’clock with a magnifying glass, and a “Green Cross” or “NRDC” logo. The watch has a 43mm brushed steel case, a unidirectional rotating bezel in brushed steel with shiny blue epoxy, an automatic helium valve at 10 o’clock, and a scratch-resistant sapphire crystal. It comes with a matching blue rubber strap or 3-row steel bracelet and it is water resistant to 500 meters.



TAG Heuer timepieces are available at King Jewelers in Nashville, TN and Aventura, FL. For more information, please visit www.tagheuer.com and www.kings1912.com.

King Jewelers launches the TAG Heuer Limited Edition Silverstone Calibre 11 Chronograph

Originally introduced in 1974, the Heuer Silverstone was named for the Silverstone Circuit, a legendary English racing track. As part of TAG Heuer’s year-long celebration of its 150th anniversary, the Silverstone Chronograph has just been re-issued this March 2010 as a limited-edition timepiece.

The TAG Heuer Limited Edition Silverstone Calibre 11 Chronograph is a truly original limited edition piece with only 3,000 available worldwide (1,500 Blue TAG Heuer Limited Edition Silverstone Calibre 11 Chronographs and 1,500 Brown TAG Heuer Limited Edition Silverstone Calibre 11 Chronographs). Each timepiece is numbered and inscribed with “150th Anniversary 1860–2010” while featuring the Vintage Heuer logo highlights 150 years of watchmaking legitimacy.

While the chronograph watch is a quintessential sports watch and one of the most popular complications amongst mechanical automatic timepieces in the world, the TAG Heuer Limited Edition Silverstone Calibre 11 Chronographs will surely win the hearts of purists and modern-retro collectors around the world. Invented by a Frenchman named Rieussec in 1821, a chronograph is a chronometric (time-measuring) device which contains a mechanism that allows to stop at least one hand to facilitate reading of the elapsed time. The Greek words "chronos" and "graph" stand for "time" and "writing". The TAG Heuer Limited Edition Silverstone Calibre 11 Chronographs are both available for sale exclusively on-line at http://kingjewelers.tagheuereshop.com/. TAG Heuer timepieces are also available at King Jewelers Aventura and King Jewelers Nashville. For further information, visit http://www.tagheuer.com/ and http://www.kings1912.com/.


About King Jewelers

Established in 1912, King Jewelers has proudly styled jewelry and timepiece aficionados from around the world. A pioneer among independent couture jewelers, King Jewelers has built an outstanding reputation steeped in quality, value and first-class customer service. King Jewelers is an authorized dealer for TAG Heuer Tennessee watches as well as TAG Heuer Miami watches. With store locations in Aventura, FL and Nashville, TN, King Jewelers has won numerous awards as the Southeast's top jewelry store and diamond wholesaler. King Jewelers is a member of the American Watch Guild, an IW Leading Watch Retailer, and offers TAG Heuer Nashville watch repairs and watch refinishing.